Green Trends, a beauty salon and spa chain, has appointed Digitally Inspired Media as their new digital agency.
The mandate includes handling Green Trends’ marketing campaigns across digital platforms, search engine optimization, and communication planning by the agency.
Deepak Praveen, Chief Operating Officer, Green Trends, commented, “We have a long-standing relationship with Digitally Inspired Media which we are renewing. They understand the brand well and bring strategic digital and creative expertise.”
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Currently, Green Trends is one of the largest salon chains with more than 400+ salons spread all over the country serving over 25 lakh customers.
Manish Kishore, CEO & Director, Digitally Inspired Media said, “We are extremely excited about the opportunity to work with Green Trends after a two-year-long break. We are looking forward to taking this partnership to a whole new level with our newly integrated capabilities.”
Digitally Inspired Media would also be responsible for managing all social media duties for Green Trends PRO which is the company’s latest offering aimed at providing professional hair, skin and styling services.
Jeff Thomas, VP - Strategic Planning said, “Green Trends has been one of our earliest clients and it certainly feels like a homecoming. However, we’re equally thrilled about the opportunity to work with a client team that is able to balance category leadership with an entrepreneurial mindset. It’s always fun to work with a team that is open to calculated risks and believes in the power of strategic communication on digital. We intend on developing clutter-breaking work in the coming months impacting customers and augmenting the brand’s top-line growth.”