Agency Feature: econz

How do we define econz?

Econz is into Digital space and Cloud Solutions; we call ourselves enablers of digital transformation. We thrive on a robust leadership team of digital & cloud experts with over 100+ years of cumulative experience. With the aim of customer retention and providing end to end digital solutions, we embarked on a new path of Digital Marketing. Since our inception in 2006, we are committed to delighting our customers through our quality digital services.

What's in the name?

Econz is all about one thing, delighting
our consumers through internet-based products and services, which we brought it
in our name, E dedicated to internet and Conz focused on the consumer.

What do we do?

We saw a huge gap between consumer needs and brand offerings. Leveraging this opportunity, Econz set up itself as a solution provider in the space offering -

• SEO
  optimization
• Social
  Media Marketing
• PPC
  Services
• Content writing
• Web
  Designing Services
• Graphic
  Design
• Email
  Marketing Services
• Online
  reputation management

Why we do it?

We initially started with Cloud solutions but we observed that our existing customers needed digital marketing services. In order to provide end to end digital solutions and help our existing clients boost their online presence, we started delivering on the digital marketing competencies.

How we evolve?

Initially, at Econz, we started with PPC  & email marketing services. To keep up with the changing market we evolved and understood the power of organic search and social media marketing to influence people in the buying decisions. SEO and SMM is not an independent thing, they have a  dependency on good landing pages & websites. For that we enhanced our capabilities with websites & content writing, making us a 360-degree digital solution provider.

Also read: Agency Feature: TCQI

Social responsibility in social media

In the age of explosive information, social
responsibility is the ability to respect people’s opinions, agreeing to
disagree and also act as a platform of conceptualizing ideas born through this
conversation. If we are capable of sparking such a conversation through our
brands, then we consider ourselves socially responsible.

The need of the hour

Brands need to be empathic and aligned with
the concern of the consumer in offering the solution they need as opposed to
marketing the product brands offer.

We learned the hard way

One of the
most difficult yet important aspects is to strike a perfect balance between
what may influence the audience and what brands want to communicate. From our
experience,  we learned to develop the
art of storytelling where we will be highlighting the brand’s USP more
relatable to the needs of the target group thus solving their problems.

Did we just share that?

There are a lot of beans to spill. You can watch out our space to see all the fun live

They work with us

• Caterpillar
• FG Willson
• Brahmins Group
• Rytol
• Cafe Victor
• Toyota
• Gattikallu
• MSRCL
• Vijay College
• Grapp Sublimation India
• Equipment & Space
• Trieka

The industry as we foresee

The industry is always expanding & evolving. What is trending today may become obsolete tomorrow. The only way agencies can do a good job is by anticipating trends and patterns & showcasing quality work.

A day without Internet

Now we can say it in the context - let’s take a break!

Lastly, are you hiring?

Yes