VML Qais Wins Digital Duties of HealthFore, Division of Religare Technologies Ltd. [Industry Update]

VML Qais, the Indian arm of Cannes Lion-winning network VML, has won all the digital duties for Religare Technologies’ Healthcare IT service offering - HealthFore.

Covering the entire gamut of healthcare operations for providers on all levels, HealthFore provides robust, scalable and efficient IT platforms across a wide spectrum of care delivery including a unique mHealth service where patients can talk to medical practitioners on their Airtel mobile phones.

VML Qais will be responsible for developing the digital roadmap of all the B2B services of the HealthFore brand – including website builds, social media and SEO.

Commenting on this prestigious appointment, VML Qais CEO Tripti Lochan said:

“We are extremely excited to be working with HealthFore on this unique and dynamic service offering. Healthcare in India is growing exponentially, and we are proud to have been chosen as the agency that will partner HealthFore in their growing thrust towards bettering healthcare services in the country.”

“We are delighted to be working with VML Qais as we grow and expand the healthcare market in India. As we move forward, digital will play an increasingly key role is helping us reach out to the right audience and educate users on our various products. We found VML Qais to be the right partner, in both capability and spirit, to take us where we want to go,”

said Pankaj Vaish, CEO, HealthFore.

The HealthFore win is an exciting addition to VML Qais’ already robust portfolio of clients in India, which include Mahindra & Mahindra, ICICI Bank, Revlon India, Tata Motors and Mahindra 2 Wheeler.