Workshop on Content Marketing for Brands and Businesses

What is the workshop about:

Content Marketing (across media, especially Social Media) is the next trend for Marketing. And for marketers seeking to engage with their customers, there is nothing as compelling as storytelling.

Learn to market your brand’s identity by creating content through brand stories and building a community on Social Media. The secret to sustain your community and grow it is through good and valuable content. For a brand, creating content without being promotional is a challenge, and one way of creating content while keeping the interest of the brand is through brand stories. In a nutshell learn the aspects of content marketing and brand stories from Content Marketing 101.

Who should attend:

• Brand Custodians
• Ad/ Media / Marketing Professionals
• Entrepreneurs / Business owners
• Social Media Professionals
• Creative Professionals
• Content Writers / Strategists
• And whoever wants to orient themselves with this new trend of marketing

Speakers:

Speakers Ramya Pandyan  (@ideasmithy) and Payal Shah Karwa (@thewordjockey)  in this session will elucidate more on these aspects and give you a perspective on these concepts.

Details of the Event:

To register, you can connect with them at: