This is part of a series where we pick data from the MTS Election Tracker, crunch numbers and build a graphical representation from them. We have used Konnect Social to track the data, along with support from our knowledge partner, Social Rajneeti. Read other articles about Election tracker here.
The 140 character limit is something politicians and political parties are venturing into. Even though Twitter still doesn’t have a reach as wide as Facebook does in India, its number of users is growing at a whopping rate.
Narendra Modi has the highest number of followers, the maximum number of tweets, average daily mentions and engagements on Twitter. Even though engagement, in terms of numbers, is lead by Modi, Akhilesh Yadav has the highest engagement rate (percentage).
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Main Partner – MTS
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Co-Sponsor - Social Rajneeti
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Analytics Partner – Konnect Social