Advertisment

[Video Interview] Sanjay Tripathy, HDFC Life, On ROI Received Through Social Media Vs Traditional Media

author-image
Social Samosa
New Update
[Video Interview] Sanjay Tripathy, HDFC Life, On ROI Received Through Social Media Vs Traditional Media

Sanjay Tripathy, Sr. EVP, Marketing Product, Digital and E-commerce, comments that the ROI index in social media isn't rigid and it varies from one brand's objectives to the next. In this video, he reveals that HDFC Life's ROI amounts to being involved with the end user and keeps them engaged.

To sponsor the series or to become a video partner drop us a mail through our contact form. You can also let us know if you want your brand to get interviewed.

 

Social media HDFC Life ROI Sanjay Tripathy Traditional media Video Interview