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[Video Interview] Rishi Piparaiya, Aviva India, On Engagement As a Parameter For Social Media Success

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[Video Interview] Rishi Piparaiya, Aviva India, On Engagement As a Parameter For Social Media Success

Reaching out to the target audience is of prime importance according to Rishi Pipariaya, Director – Marketing & Bancassurance, Aviva India. In this video he says that engagement is necessary but there are a couple of other parameters to be taken into consideration as well.

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Social Media Success Aviva India Video Interview Rishi Pipariaya parameter