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Video Interviews Brand Managers

[Video Interview] Amar Thomas, Blackberry India, on Factors Influencing Content Plan For Social Media

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Amar Thomas, Country Marketing Manager, Blackberry India, feels that social media is some what like 'riding a tiger'. You will get thinking on it with a particular thought process but it may end up taking you in the opposite direction.

According to him, while planning content for social media, one of the major factors that should be taken into consideration is sensitivity.

In this video, he lists down few other factors that influence content plan for social media.

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Social media content plan Factors sensitivity Video Interview brand manager blackberry india amar thomas pr perspective product perspective