Amitesh Rao, MTS India, on Importance of Content in the Social Media Gamut

Amitesh Rao, Director-Brand & Media, MTS India, conveys that social media is incomplete without content. The sole purpose of people being on social media has to do with content, according to him. He feels that content and social are one and the same thing in many ways.

In this video, he talks about how they generate content for the brand.

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