Advertisment

[Video Interview] Amitesh Rao, MTS India, on Converting Social Media Fans into Loyal Customers

author-image
Social Samosa
New Update
fan cricket sports match

Amitesh Rao, Director-Brand & Media, MTS India, says that when it comes to customers and social media, it works both the way i.e. all customers are on social media but not all of them are connected to the brand. Hence the brand is making efforts in both directions.

He believes that this process is a two-way street and only when they come together, genuine value can be added to the brand. He reveals that its a bit tricky to convert social media followers into paying customers. In this video he talks about how the brand is working towards converting fans into loyal customers.

This video has been supported by our Digital Partners, Golden Phoenix.

To sponsor the series or to become a video partner drop us a mail through our contact form. You can also let us know if you want your brand to get interviewed.

Loyal fans MTS India golden phoenix amitesh rao social media customer