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You can't improve what you can't measure, and you can't measure what you don't understand. Knowing your MAU from your ART not only helps you do your job, it helps you explain the sophisticated nature of social media analytics to your colleagues and clients. When everyone's talking the same language you get more done, and receive greater recognition for your efforts. Unmetric has released this ebook titled, "29 Must-Know terms for Every Social Media Analyst.
In 29 Must-Know Terms For Every Social Media Analyst you'll find:
Be sure to share it with the rest of your team. Go ahead and share it with your boss too, she'll appreciate it.