[Video Interview] Vikrant Khanna, Homeshop18 on Tracking Leads via Social Media

Vikrant Khanna, CMO, Homeshop18, believes that mobile is one of the most exciting categories for any marketer.

In this video, he talks about leveraging Whatsapp as a platform to build visibility on Social Media. He also talks about how mobile phones can be utilized to interact with the customers and generate leads for sales.

This video has been supported by our Digital Partners, Golden Phoenix.

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