Job opportunities are spotted on LinkedIn and Twitter, interviews take place on Skype, and candidate hunt happens on social networking platforms. Social HR has evolved from a trend to a norm. In a Twitter chat organised by HCL Technologies, industry honchos explored the future of social HR.
Here are top takeaways from #ideapreneurship, decoding social HR for better application.
Trending in Social HR
Apart from a basic candidate hunt, Social HR is now edging towards more evolved techniques such as employee referrals and digital hackathons.
SoMe, Employee Referrals, Digital Hackathons, Striking passive candidates through Twitter #ideapreneurship https://t.co/RjaS679OrR
— Agniwesh Thakur (@agniwesh) December 18, 2015
Facebook, WhatsApp or Blab conversations with prospective candidates could soon be the new thing.
The Day where in u schedule a Facebook/WhatsApp/Blab convo with a prospective candidate is not far #ideapreneurship https://t.co/csPBHhNyku
— Hitesh Rajwani (@TheDigitalLad) December 18, 2015
Attracting millennial
Brands need to be transparent, flexible and show and tell their beliefs so people know what to expect. Companies have to develop ecosystems that not only attracts but also retains millennial and thrives.
A3, Talent acquisition in an #ideapreneurship needs to leverage social collaboration, analytics and sales skills https://t.co/zQGygymem1
— Prithvi Shergill (@shergillprithvi) December 18, 2015
By 2020, 75% of workforce will be on social. Whoa! Thats huge. A number that corporates can't ignore. Join Tweetchat. #Ideapreneurship
— Kiruba Shankar (@kiruba) December 18, 2015
A7)Companies have to develop ecosystems that not only attract but retain millennials and thrive!
#ideapreneurship https://t.co/H8P6Lh5Pjw
— Aluru Chandra (@aluru_chandra) December 18, 2015
How to better existing Social HR strategies?
Increasing spends on employer brand and marketing will help in attracting fresh talent and giving them a view of the rich work culture. Internal brand is as important as external marketing.
Issue is not about Millenials being different - it is abt inability of leaders to deal with them #ideapreneurship https://t.co/THXpNuwIAY
— Dr Aquil Busrai (@aquilbusrai) December 18, 2015
Best way to go about Social HR
Start treating hiring process like a SaaS product and observe every small detail of the funnel. This shall help in getting the best out of your social HR efforts.
In an #ideapreneurship we are using new digital channels, campaigns such as #coolestinterviewever and #hiralvideos https://t.co/99Qz7jjq6z
— Prithvi Shergill (@shergillprithvi) December 18, 2015
Tips for freshers
All the budding professionals, look at what and how social media savvy influencers are doing; watch – learn – experiment – implement! Be the best, to achieve the best.
@amitsomani Candidates' social presence says a lot about their interest and talent. Way more than just a 2 page CV #Ideapreneurship
— Kiruba Shankar (@kiruba) December 18, 2015
Social media is now a way of life. Leveraging it to its optimum level for hiring the best of young lot is only natural.