Goldmine Advertising Limited, a 360-degree solution provider in the marketing world, has won the social media mandate for Bank of Baroda.
Now, Goldmine will manage Bank of Baroda’s social media campaigns along with online reputation management, listening & engagement with its customers and prospects. The technology leveraged will be QuickMetrix’s social listening and analytics engine.The technology leveraged will be QuickMetrix’s social listening and analytics engine.
Bank of Baroda positions itself as India’s International Bank, with its presence across 25 countries. The Bank has embarked upon Social Media presence in order to connect better with their present and potential customers, keeping up with the digital age.
The Bank’s Facebook and Twitter presence were launched formally on Jan 1, 2016, at the hands of Mr. P. S. Jayakumar, MD & CEO of Bank of Baroda.
The blend of Agency creativity and technology enablement would help promote the Bank’s image on social media & engage the target audience at National and International level.
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