DMAi to discuss digital transformation for the business of tomorrow

Hyperconnectivity, cloud computing, artificial intelligence, sensors, wearables are considerably changing the marketing landscape. The 5th edition of 2016 DMAi (Association for Data Driven Marketing and Advertising of India) Annual Conference & Awards intends to go beyond Digital Transformation, and unravel these breakthrough technologies to help marketers re-imagine the business of tomorrow.

Insightful and inspirational talks by leading global and local orators such as Sean Gardner, Cory Surovek, Jerry Smith, Winnifred Knight, Luisa Mazinter, and stalwarts like Gurmit Singh of Yahoo India, Manish Bhatia, Hindware, Tarun Katiyal to name a few, have been lined up in the week-long festival, which begins on February 4 in New Delhi and culminates with a day-long conference and awards night on February 10 at The Leela, Mumbai. In a first of its kind, 2016 DMAi Annual is scheduled to run simultaneously across Delhi, Mumbai and Bengaluru.
Besides interactive sessions with industry experts on February 10, the festival is hosting A CMO Choice – Jury Meets on Feb 4^, in New Delhi, February 5 in Mumbai, and February 8 in Bangalore.

Masterclass by Sean Gardner, an influential voice on social media, has been scheduled on February 9 in Bangalore, February 10 in Mumbai, and February 12 in Delhi.

The 2016 DMAi Annual will be concluding with an awards gala in Mumbai to celebrate the spirit of data-driven/interactive marketing in terms of innovation, creativity and services in collaboration with the right expertise. DMAi will recognise leading innovators in the Indian marketing and advertising industry by presenting awards in categories like 5th Edition of the DMAi Hall of Fame I 3rd Edition of Marketer of the Year I 2nd Edition Marketing Innovation Awards I 3rd Edition of The DMAi Knight I 2nd Edition of DMAi CMO Choice Awards I & DMAi Content Marketer of the Year.

“Associated with DMAi for over three years now, I look forward to chairing the sessions at the annual,” said Rajesh Kumar, Vice President & Head of Marketing – Indian Subcontinent Interim Head of Digital & Brand Experience – Asia, pacific & Japan, SAP India Pvt Ltd. “There’s always a power packed agenda and an eminent gathering of industry leading experts to provide new perspectives and stimulating conversations. This year promises to be no different and because it is a tri-city event this time the impact will be that much more potent. I am looking forward to a frenzied but highly productive week!”

Shelly Singh, Founder, DMAasia & COO of DMAi, said, “We are extremely excited to announce the upcoming 2016 DMAi Annual convention; curated by industry insiders the advisory comprises from CxO’s from BFSI, Retail, Agency the show promises impressive lineup of the finest marketing minds to address the participants, this year. The main tent on February 10 presents a plethora of networking and business opportunities with the sessions organized to connect directly with international and Indian industry stalwarts.”

Each of the awards program has a significant industry stalwart chairing the program jury. Ramesh Iyengar will chair the DMA Hall of Fame for the 5th Edition; Winnifred Knight will chair the 3rd Edition of the DMAi Knights; Sanjay Tripathy is chairing the 2nd Edition of the Content Marketer of the Year; the 3rd Edition of the Marketer of the Year will have Tarun Katiyal at the helm; Deepali Naair will chair the Marketing Innovation Awards and The CMO Choice awards will see Subhrangshu Neogi return as

Chair for the second straight term. Each programme has an impeccable jury to look at and honour the very best.

Feb 4, 2016 - Feb 10, 2016 09:00 AM - 09:00 PM

Mumbai Venue: The Leela, Andheri Kurla Road, Sahar Village, ,Andheri-Kurla Road, Mumbai

Bangalore Venue: Le Meridien, No 28, Sankey Road, Bengaluru

Delhi Venue: Radisson Blu Plaza, National Highway 8,Mahipalpur, New Delhi

Tickets start $ 100 onwards

DMAi’s partners include Urja Communications (Creative & Digital Partner), Bloomberg TV (Media Partner) and Genesis Burson-Marsteller (Public Relations Partner).