On the occasion of Raksha Bandhan or Rakhi as it is popularly known, Ferns N Petals, one of the largest flower and gifts retailer released a video to pay a tribute to the beautiful relationship of siblings.
The 1:53 minute long video from Ferns N Petals, shows a brother tying Rakhi to his sister, for all the little sacrifices which she has done throughout her life for everyone. Be it protecting her brothers from the wrath of their parents or persuading their orthodox parents when her brother wanted to marry the girl of his choice.
The film beautifully portrays the message that the festival is not about a sister tying Rakhi to her brother, but it is about tying Rakhi to someone, who gives protection.
On Twitter, Ferns N Petals is using the hashtag #CelebrateSiblingBond to share fun creatives around the festival.
Would you like us to review Ferns N Petals' Raksha Bandhan campaign? Let us know at team@socialsamosa.com
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