The debate over the burger emoji and who got it right between Apple and Google has created quite a storm on social media lately.
Brands like KFC and McDonald's from India have joined the Burger Emoji wave with their respective creatives on Twitter.
It all started with one tweet from Thomas Baekdal:
McDonald's Svergie responded to Baekdal's tweet with the following message:
When Google CEO decides to fix the burger emoji on priority, .McDonald's Svergie was quick to respond to Pichai and told him not to change a thing.
PayTm CEO, Vijay Shekhar too tweeted about the on-going debate :
Looking at the noise, this burger emoji debate is currently creating on social media, both Mc Donald's and KFC has joined the #BurgerGate bandwagon from India.
Social Samosa takes a look at how KFC and McDonald's fight the emoji war and who wins the debate.
McDonald's
McDonald's has created a video, which they tweeted from their account on Monday. The video conceptualized by Leo Burnett was an attempt to end the debate and also highlight that no matter how a burger is made, it has to be delicious if it is from McDonald's.
Okay, @Apple and @Google, let’s end the debate. #BurgerEmoji pic.twitter.com/tzRZJOYYQH
— McDonald's India (@mcdonaldsindia) October 30, 2017
KFC:
KFC was quick to respond and they trolled McDonald's with their video which highlighted that 'Of course it is going to be delicious, but not with those buns in it and went on to show their newly launched KFC Double down- which is all chicken and no buns. In their tweet they mentioned, that they have reopened the debate.
.@mcdonaldsindia @google @apple @BuzzFeedIndia @Campaign_India @ETBrandEquity debate...reopened! #BurgerEmoji pic.twitter.com/4PzjiqvibF
— KFC India (@KFC_India) October 31, 2017
McDonald's was quick to respond:
While, McDonald's did have the first mover advantage among all the brands in India to take part in the debate, KFC was quick to troll them and strategically place their new product which was introduced in the market few days back.
Let's see how this #BurgerWar over Burger Emoji unfolds