15 social media buzzwords that have been overused to a different level

Have you ever had that client who speaks in keywords or social media buzzwords and briefs in Instagram captions? Right from requests such as “make a viral campaign” to “we need to think like Gen Y” – they’ve said it all, and you’ve killed them in your head over and over!

A great industry, ironically where content and content creators play such an important role, vocabulary often suffers at the hands of clichés. And if you have worked in this industry long enough, you’ve surely charted out ways of converting these cringeworthy notes into things sensible and doable.

While we can’t really shame all those who use, overuse, and abuse these words, we can definitely nudge them into direction of general awareness; something like – don’t use these words! Period.

So, let’s redefine social media vocabulary, with disruptive keywords that millennials love. Kidding! Let’s get rid of these...

1.  Viral – Fever. Let’s just stick to fever!

via GIPHY

2. CTA – Click here to delete these overused words!

via GIPHY

3. Big Data – Just glad there is nothing called, small data

via GIPHY

4. Engagement – Something that happens before the wedding?

via GIPHY

5. Collaboration – Partnership, combination, association – let’s just delete all.

via GIPHY

6. Storytelling – My grandma did that well

via GIPHY

7. Concall - A WhatsApp is just as effective!

via GIPHY

8. Millennial – Young people. We get it!

via GIPHY

9. UGC ­ - No!

via GIPHY

10. Trending – Really? Still?

via GIPHY

11. Sentiment – Want to know my sentiment right now?

via GIPHY

12. Monetize – Show me the money!

via GIPHY

13. Word Cloud – I prefer clouds stay in the sky

via GIPHY

14. Clickbait – It’s a scam. Just accept it.

via GIPHY

15. Mandate – Like compulsory?

via GIPHY

These are just 15 of the many, many, many more annoying clichéd and overused social media buzzwords out there. Words that are thrown at you by clients, bosses, colleagues, and well, sometimes you yourself are left with no option but to throw in one of these.

For all the cringe you have gone through, pat your backs. Yes, you deserve this one!