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Brands stretch their creative minds this International Yoga Day

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Social Samosa
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International Yoga Day campaigns

Social Samosa takes a look at the International Yoga Day campaigns as brands create awareness and exercise their creativity this year.

21st of June is observed all over the world as International Yoga Day. Every year, brands all over the world dedicate this day to raising awareness about physical health and urging people to exercise daily through the various digital and social media campaigns. Here are some of the International Yoga Day campaigns we came across.

1. Faasos

2. Kotak Mutual Fund

https://www.facebook.com/KotakMF/photos/a.888122084594527.1073741828.874663182607084/2021521677921223/?type=3&theater

3. Yamaha Motor India

4. Motorola India

5. Castrol India

6. Bombay Kulfi Calicut 

https://www.instagram.com/p/BkSNJjuFk8Q/?tagged=internationalyogaday

Also Read: World Music Day campaigns unite brands and consumers this year!

7. Magic FM Mumbai

https://www.instagram.com/p/BkSNALVhSyw/?tagged=internationalyogaday

8. YES Bank

9. Sony LIV

10. Red FM

https://www.facebook.com/redfmindia/photos/a.563566740375262.1073741825.106399429425331/1802163799848877/?type=3&theater

For the unacquainted, International Day of Yoga or commonly known as World Yoga Day is celebrated every year on June 21, since its inception back in 2015. The idea of International Day of Yoga was first proposed by the current Prime Minister of India, Mr. Narendra Modi during his speech at the UNGA, on 27 September 2014.

Which is your favourite from these International Yoga Day campaigns? If you would like to share any #International Yoga Day campaigns 2018 with us, you can do so at team@socialsamosa.com or in the comments below.

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