500 Online Marketers offered insight on why visual content is dominating content marketing and why it is and will be infused in content marketing in 2019.
Surfers are more attracted to visuals than they are to text, which influences their buying habits online and engagement. Online marketers, therefore, have been heavily investing, producing, and using visuals.
Venngage surveyed about 500 online marketers and produced statistics about visual content and it's dominance over text and why it would continue to dominate in 2019.
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Usage of visuals in more than 90% of the content has gone up from 40% in 2015 to about 60% in 2018. Although, just using visuals don't help; using the right kind at the right time helps too.
The following infographic informs about the kind of visuals used frequently, engagement-driven formats, tools used and how essential are visuals to marketing and more.
Glimpse through to acquaint yourself with the visual content marketing statistics to know for 2019.