Agency Feature- Cerebrate Solutions

Who are we?

Cerebrate solution was founded in 2014, by Mr. Athikur Rehman Ansari who has an experience in managing ORM for multiple sectors such as Telecom, Hospitality, Healthcare, BFSI, Entertainment, Automobile, BPO, etc.,

The team at Cerebrate is experienced to cater to various verticals like FMCG, Telecommunications, BFSI, Entertainment, Online Gaming, Consumer durables, B2B, B2C, etc. We have a strong background and understanding of how the process for each vertical works.

Cerebrate Solutions is a 24 hours X 365 days working social media command center. We work collaboratively with various ORM tools like Simplify360, Konnect Insights, and Meltwater. We have an expertise in working with all the major ORM tools from Sales Force Radian6 to Locobuzz. We work in collaboration with few Digital agencies, PR agencies and ORM tool providers.

What's in the name?

The word ‘Cerebrate’ means “Use or exercise the mind or one's power of reason in order to make inferences, decisions, or arrive at a solution or judgments”. This is what we exactly do at Cerebrate Solutions.

What we do?

Online Reputation Management, Real Time Monitoring, Social CRM, Crisis Management, Data Analysis, Social Listening, Social Media Command Center, Digital/ Social Media Insights.

Why we do it?

We are specialized agency and subject matter experts in the above range of services. We live ORM every day. Our founder, Mr. Athikur Rehman Ansari is one of the pioneers in promoting ORM services in India.

Also read: Agency Feature: Digital Upstarts

How we evolve?

We keep a close watch on what is happening on social media. Social Samosa and YourStory  are our key platform to gain knowledge. We keep experimenting strategies with our clients. Analytics and reports help us in adding value to our knowledge.

Need of the hour

Currently, ORM is restricted to managing queries on Facebook and Twitter. Brands need to invest time and energy in covering all the platforms.

The Social data carries a lot of insights about consumers taste, trends, preferences, and pain points. It’s time that brands need to listen to these insights and use them in their marketing strategies and product development.

We learned the hard way

Many of the Digital/Social Media agencies do not have an ORM arm. Such agencies should either invest in ORM as part of the services or collaborate with specialized agencies providing ORM services.

They work with us

Reliance Mutual Fund, Reliance Home Finance, Dream11, Bharti AXA Life Insurance, movie production house, corporate media house, one of India’s youth TV channel, clients of one of India’s leading PR agency, clients of one of leading ORM tool providers.

Industry as we foresee

With the increasing use of internet, more and more consumers would start using social media actively. Social media has become the channel for every kind of news alerts, reviews, recommendations, support, etc. There is a huge opportunity for brands to interact with not only their customers, but prospects and the entire consumer base. Social media analytics could help brands in generating more engagement, product improvisation based on consumer taste and preferences, and achieve brand leadership on Digital platforms.

A day without Internet

Ahhhh! Holiday. Since, we are a 24 hours X 365 days operating company. A day without internet would give us an opportunity to partyyyyyyy!

Lastly, are you hiring?

Yes, we are hiring. Looking for candidates with good communication and interpersonal skills, creative mind, and basic knowledge of MS office.