Tool Feature: Unbox Social

About Unbox Social!

Unbox Social is a platform for brands & agencies to manage, execute & analyse their influencer marketing activations. Additionally, the platform helps with detailed insights on competitors, social listening, social analytics.

What platforms does it cover?

Unbox Social provides support for all popular social platforms — Instagram, Facebook, YouTube & Twitter. Support for more platforms to be rolled out soon.

Features of the tool?

The Unbox Ecosystem powers 1500+ partners including the likes of Red Bull, Unilever amongst various others. Unbox Social is the first of its kind influencer ecosystem in India. There is a dearth in the market for a tool that can help curate, create, manage and report on Influencer Campaigns and Unbox Social does just that. Some of our top features are listed below - 

Discovery & Selection of Influencers - Discover from a list of over 10K+ influencers. Curate this list by category, influencer location from across the country. Find influencers from Tier 2 & Tier 3 cities too. 

Brand Check - With Brand Check you can now view the influencers your competitor has worked with for a given period of time. 

Reports - Unbox Social’s reports give you detailed campaign insights into the performance of content, influencer, industry and the impact of the campaign on your Social Media.

Competition Tracking - Get detailed insights on your competitors, key themes they are talking about on Social, how their audience is reacting to them, sentiment & more.

Social Listening - Monitor and listen to what audiences are saying about your Industry and brand across social media. Create custom search queries to filter mentions from certain locations and languages. 

Also Read: Tool Feature: TopSocial India

What platforms does the platform support?

Unbox Social provides support for all the popular social media platforms — Instagram, Facebook, Twitter, and YouTube.

Does it give an option to download reports?

Unbox Social’s reporting lets you create reports across our feature set — Influencer Campaigns, Competition Tracking, Social Listening, and Analytics. Our reports come with intelligent snippets giving you key highlights to action going forward. Our reports are available in multiple formats including Excel, PPT and PDF.

What kind of sentiment analysis does it do and how accurate is it?

Our sentiment analysis algorithm uses a neural network to detect the meaning behind audience interactions. We account for frequency, offensive language as well as expressions to showcase the most accurate result possible from a given data set.

If the general conversation around your brand is changing, a brand can look out for changes in average sentiment signalling shifts in perception.

Pricing & Packages

Our packages are customised around the requirement of our clientele. Our offerings are — Competition Tracking, Influencer Marketing Suite, Social Listening, Analytics & Reporting. Pricing for our most basic package begins at INR 350,000/- per year.

Road Map

The focus with Unbox Social has been to provide rich insights and analytics for our clients. While we have focused on going deeper with analytics, going forward we will be widening our offerings to include a response management and publishing suite as well. 

Additionally, Unbox Social is slated for an international release later this September. 

Are you hiring?

Yes! We’re hiring for various profiles across customer support, digital marketing as well as technology positions. Interested candidates can send in their profiles on hello@unboxsocial.com