Sunil Nair to be Firework's CEO & MD, India

After four years as Alt Balaji COO, Sunil Nair has now moved onto Firework India, a short video app that was launched in the country last month.

Firework is a Silicon Valley-based social media application that is attempting to expand its presence in India. It is a part of the Loop Now Technologies. Sunil Nair will be responsible for steering the India operations of the application. Earlier, he was with Alt Balaji for four years in the capacity of a COO.

Nair brings with him the experience of helping build an original video content platform in India, create a successful subscription-led business and bringing real-world innovations to the OTT space in India. He has previously held leadership positions at One Channel Media, Reliance Jio and Star India. A certified systems analyst from the National Computing Centre, UK, he has a Master's Degree in Management Sciences from the University of Pune.

“Sunil comes with a wealth of experience in video content platforms as well as a valuable client-focused approach. His advisory and direction will be a positive force behind creating a niche for Firework in India and strengthening our presence in this market,” said Vincent Yang, Founder & CEO Firework and Loop Now Technologies.

Commenting on the appointment, Nair said, “Having closely worked with several areas of video content, I now look forward to changing the dynamics of short video content in India with Firework. Technology and storytelling have created a new era and we look forward to riding this wave while setting new benchmarks."

“My vision for Firework in India is to become more relevant and give our users every opportunity to stay meaningful and seamlessly experience a new view from their lens," he added.