Agency Feature: Three Apples

What is Three Apples?

We as an agency provide complete creative advertising and web development services. A group of passionate digital marketers with a flair for creating and curating data-driven content, we are a brand that believes in boosting your brand to the next level.

With a wide-spread hands-on experience, Three Apples can provide your brand with just the creative treatment it deserves.

What's in the name?

Apple has always signified the road to revolution. Every inspiring story, every breakthrough in the scientific or technological world has been inspired by an apple. The three most prominent stories from world history are centered on an apple.

So there you have it, the greatest men in human history made history with an apple. And these three men inspired our brand name, “Three Apples”!

What do we do?

We are an omnichannel creative agency that provides 360 solutions. This includes the following:

• Branding – We are a group of experienced storytellers who can illustrate your brand’s identity across the digital canvas with flair.
• Digital Strategy – Today’s market is the product of a digital era. Our expert strategists and creative team build some of the best digital formulas to penetrate this market in just the right way.
• Social Media – We believe that communication is the key to success in any business. To achieve this we ensure that we provide the appropriate message that is delivered across the right social media channels.
• Web Design – The website is a brand’s identity. Our latest web technologies ensure that we provide the best digital experience for users on the internet.
• Mobile App Development – Our team of expert app developers ensures that they deliver high performing mobile apps to their clientele across all platforms. This includes iOS, Android, Windows & Cross-platform.
• Game Development – Our game development technologies are the best in class. We ensure to deliver perfection through the use of Unity, Unreal Engine and great VFX and design support.
• Website Development – Our custom web development services have catered to the needs of companies, organizations, schools, governments, and institutions in need of top-class solutions.
• E-com Web Development – We are specialists who provide full-fledged e-commerce web solutions that cater to start-up based companies in the world of online shopping.

Also Read: Agency Feature: Boring Brands

Why we do it?

The field of marketing and advertising has undergone several upgrades and changes ever since its inception. With the changing times and the latest trends, marketing mediums have seen an immeasurable upgrade, thus leading us to choose this very industry to begin with. In the past decade, marketing and advertising have shifted from print media to digital media.

This shift has opened up an array of opportunities to dive into. As per the trend reports and the market foresight the digital space is expected to boom with a 70% growth rate in the next 2 years. Add that to our love for creativity and there we have it! This is what inspired us to choose this field.

How we
evolve?

The best part about the digital world is that it is constantly changing. Keeping up with these changes may be one way to go but that won’t help us in the long run. Foresight and an ability to predict these trends is what helps us stay ahead of the world. How do we do this? It is simple. Research and analysis!

Analyzing the trends from the present and researching the smallest developments in the market are what helps us evolve. The knack for predicting the upcoming business growth and the ability to act on it at the right time is key.

Social responsibility in social media

While pleasing a client is vital with the work 'Three Apples' puts into certain campaigns, we also have to ensure that we are socially responsible about the same. While a client provides us with information that can help boost their business, we as an agency have to ensure that the information we feed them is accurate and not misleading.

While the audience is smart they are vulnerable and tend to believe any information fed to them if done in the right way. This is where we need to ensure that we take care of what information we feed them.

The need of the hour

The need of the hour
in the field of marketing is simple.

• Ensure that the information you help market is accurate and in no way harmful to the consumer's health.
• We need to ensure that while creativity is important, we uphold our social responsibilities and not offend any culture in any way is also very important.
• Misuse of the information or personal data collected should be avoided by securing it. If a consumer trusts us with their information it is our responsibility to ensure that it is not misused in any way.

We learned
the hard way

• While we are taught that the client is always right, it is important to put across your thoughts and ideas if they are misguided in anyways.
• Never over-commit. This ensures that you build trust and a good relationship with your client.
• Always deliver more than your client expects. Delivering what is needed by a client can satisfy them, but helping them achieve just a little more is what helps you establish yourself in the market as a trusted agent.

They work
with us

We have clients from
varied fields. This helps us master each industry and explore wider
opportunities. Some of our clients include the following:

• One above Fitness
• Insta Digital Marketing Institute
• Ecube Global College
• Complete Open Source Solutions (COSS)
• Prodevans
• Anand Rathi
• Austro Ind International
• Masters India
• Ariyaa Herbals 
• Purple Pixels
• The Hair and Shape Clinic
• Saras Trade International

The Industry as we foresee

If you observe the Indian social media industry you will notice that it is headed towards a boom like never before. Every single person is online in some form of another. The scope for this is humongous and if approached in the right ways, Indians will rule this market like never before.  From entertainment-based social media platforms like Facebook and Instagram to work-related platforms like LinkedIn and Quora, each serves a purpose and each is used in the right in today’s age.

Indians not only consumed the content out there but also help in achieving virality through this content. This helps the businesses out there reach the right target groups and put their message across in the right way.

A day without Internet

It is difficult to imagine anything without the internet. Everything we do is online. This makes it hard to function without the internet. Being an agency that deals with digital work, a day without the internet would simply be one of the most unproductive days for us.

When you look at other online businesses like retail, online hospitality, news channels, infomercial websites, etc. they will also suffer losses in their businesses. We are now a race that is completely dependent on the internet for everything we do.