Testing: Pinterest Story Pins

Pinterest has rolled out Story Pins, a way to share information about a recipe or a craft, in the testing phase.

Story Pins are accessible through the Home Feed, users can add comments or photos, and save a Story Pin, but can’t save just one page from within a Story Pin on Pinterest.

Business accounts on Pinterest can add images, videos, lists, and text in a single Story Pin. Each Story Pin has a cover and a title, a video cover would help catch attention in the Home Feed.

Brands can make the most of Story Pins the same way one can on Instagram, showcase a collection of products, tell their brand story, launch DIY guides, create engaging content through videos with customized colors and overlay text.

Also Read: Pinterest launches a Shop tab for visual search

Titles must have a minimum of 1 character and 42 characters maximum for mobile and 100 for Web. 16 MB of upload size is recommended for Android & iOS and 32 MB for images & 50 MB for videos on Web.

The supported file types are .BMP, .GIF, .JPEG, .PNG, .TIFF, .WEBP for images and .MP4, .MOV, .M4V for videos.

1200x1800 pixel size is recommended for images, with 300x500 pixels being minimum, and 2000x3000 being maximum. 1080p is the maximum pixel size for videos with no limit on the Web. Video length between 2-20 seconds is enabled.

Story Pins is currently in the beta phase. You can request access here.