Agency Feature: Infunotion

How do we define Infunotion?

Infunotion is a full-service digital experience agency, founded in 2016. The agency focuses on creativity with marketing strategies, digital know-how, and in-depth customer insights.

What's in the name?

‘Infunotion’, as a word, is a portmanteau derived from ‘Information’ and ‘Innovation’. These are the two key aspects that we aim to seamlessly merge together to ensure that the content is de-cluttered and directed towards the targeted audience beyond the noise and clutter in the digital space.

What we do?

We, at Infunotion, comprise the right experts who deep-dive to understand the brand, its objectives, the market, and the target audience for impactful solutions across digital verticals.

The agency also aims to cater to all your needs and believe in making a change in the world, one step at a time, by crafting impactful digital stories. Some of our services include:

• Social Media Marketing
• Website Design and Development
• Media Planning & Buying
• Online Reputation Management
• Search Engine Marketing
• Mobile App Development
• Email Marketing
• Brand Communication
• Strategy & Planning

Why we do it?

We believe in manifesting the power of creative thoughts and aspire to see a brand evolve and take shape with the power of our minds.

How we evolve?

We take time out to listen, collaborate, and deliver measurable results that attempt to create experiences and engagements that elevate brands. Our clients range from established to emerging brands and exciting start-ups across domains and geographies.

Social responsibility in social media

With the ever-evolving digital landscape, it is very important to be aware of what is right and wrong. For us, delivering the right strategy is of utmost importance. Not only do we cater to the needs of our clients, but also aim to maximize employee satisfaction in our own space. Our employees are the reason behind our existence. We believe in thoughtful curation of solutions for the betterment of the company and its people along with our clients.

We stand strong with our belief in three words – Listen, Collaborate, Deliver.

Need of the hour

With so many instances of cyberbullying these days, it is very important that there are laws to monitor fake news.

Also, it is our moral responsibility to curb the spread of bot likes and engagements for the sake of it and this can be possible collectively with the help of the clients.

We learned the hard way

The most important aspect of building an agency is to get the right people. Ultimately, it’s the people and the culture that’s going to drive the business. It is also important to have your head and heart in the right place while crafting any digital strategy or campaign.

Also read: Agency Feature: Shutter Cast

Did we just share that?

We have had instances wherein someone has accepted our offer letter and on the date of joining, the person stopped responding to calls or messages. There have also been instances, where we went to a pitch with an objective A and the client was expecting objective B. But those were our early days. We are clearly behind them now.

The industry as we foresee

Social media in the future will reach a point where it has to keep up with the demands of social media users rather than playing the offered hand like before. With the ever-increasing demands of the consumers, social media will have to adapt to technological innovations and trends which pop up in the market.

Social media’s rapid growth has had a significant impact on our daily lives. while transforming the way we connect with not only each other, but also media and brands.

A day without Internet

Is there a day when you can see no people walking on the road without cell phones in their hands? No, right? Then, we are afraid that a day without internet has no possibility of existing.

Lastly, are you hiring?

Yes