Big Trunk Communications wins the digital mandate for Flucos Dusting Powder & ORS Coslyte

The key goal of this new alliance is to provide creative and strategic digital marketing solutions to build the right connection with consumers by enhancing online visibility for Oaknet Healthcare brands' Flucos Dusting Powder and ORS Coslyte.

Big Trunk Communications has been chosen as the Digital Marketing Agency by Oaknet Healthcare Pvt. Ltd. Chaitanya Rapol, Digital Head at Oaknet said, “We are excited about our association with Big Trunk and look forward to a great journey ahead. They have shown a deep understanding of the digital consumer journey and are aligned with our goals. We found their campaign ideas #RehydrateAnywhere and #LiveFungalFree very interesting, and they will surely work towards strengthening the brand’s digital presence. We seek to work closely with them to increase our brand preference and engagement across online media touchpoints by leveraging their creative prowess and data-driven approach. They are also managing a brand association campaign called #CoslyteKaToofan with Excel Entertainment, which has helped us improve the brand’s identity across the nation.”

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Manek Madhusoodanan, VP, Big Trunk said, “We feel honored to work for top brands across a wide spectrum of businesses, ranging from emerging start-ups to global brands. Marketing for Pharma brands comes with its own set of challenges, but we have the needed expertise and experience to overcome them. Team Big Trunk is extremely excited to be a part of the digital journey of a top-notch brand like Flucos Dusting Powder and ORS Coslyte. We will manage the presence of the brand on all digital channels through media planning and buying, digital creative and advertising, and social media management, as part of the mandate. We will also prepare and implement innovative digital strategies for the brand.”

Big Trunk Communications is associated with brands such as ACG, Discovery Kids, H & R Johnson (India), Trubore Piping Systems, Saraswat Bank, to name a few.