International Men's Day campaigns discard the stereotypes associated with the gender and show us the emotions and vulnerabilities that men face.
This day is marked to strengthen 'The Six Pillars of International Men’s Day', built to improve men’s and boys’ health, promote gender equality and male role models, highlight the discrimination against men, and celebrate their contribution to family and society, and brands integrate these elements into their campaigns remarking the day.
Each year the day observes various themes that touch upon various issues and concerns surrounding men and their interconnection with society, this year's theme is 'Better relations between men and women', which few campaigns briefly touch upon.
Bombay Shaving Company presents a social experiment involving men and women delving into the perceptions and the realities of men, underlining the gender stereotypes that impact the imagery of men.
The Man Company revisits the poetic route with words crafted by Gaurav Solanki, an Indian fiction writer, screenwriter, and lyricist, and video campaign executed by What Works. The campaign recites a narrative man longs to hear and relishes in their appreciation.
More brands sensitize their viewers with feelings that men feel and recognize their
If we have missed out on any of your favorite International Men's Day campaigns, write to us at content@socialsamosa.com or let us know in the comments below.
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