Wunderman Thompson India launches Wunderman Thompson Health

Wunderman Thompson Health (WT Health) has been launched to provide specialized practice in response to the current times, offering a unique suite of services that will help health and wellness brands connect with consumers and Health Care Professionals (HCPs).

With a multidisciplinary team of 100 plus, Wunderman Thompson Health has experts across creative, medico-legal, compliance & public health; ensuring that technology, creativity & data are drivers of humanizing the healthcare & wellness experience.

With experience across health and wellness brands such as GSK, Zydus Wellness, Sanofi, Unilever, Pfizer, Bayer, Abbott, Mankind, and Dr. Reddy’s in several therapy areas such as Diabetology, Cardiology, Pediatrics, Covid Care, Central Nervous System, WT Health will be focused on driving performance in an evolving healthcare sector and delivering products that are insight-driven and innovative to make a positive impact with key stakeholders.

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Commenting on the launch, Shamsuddin Jasani, Chief Executive Officer, Wunderman Thompson South Asia, said, “We couldn’t have chosen a better time to launch our specialized practice of Wunderman Thompson Health as the healthcare market is poised for exponential growth owing to an unprecedented demand for robust health and wellness solutions. Health and wellness brands are on the lookout for a partner that understands the specific nuances of healthcare marketing, and we believe we can provide business solutions to brands and can unlock growth by leveraging our core strengths of creative, strategy, and martech.”

Srikant Subramanian, Director, Business Development, Wunderman Thompson India, commented, “Advances in technology make the next chapter in healthcare delivery very exciting. In the ever-evolving, and digitally transforming eco-system, it's so important to create tailored communication for each audience, and develop optimized ways to engage with them, be it HCPs, patients, MRs, or pharmacies. Our strategic technology partnerships, leveraged using our in-house medical professionals, allow us to provide truly end-to-end omnichannel healthcare delivery.”

Samarth Shrivastava, Sr VP & Exec Business Director, Wunderman Thompson India, added, “It's an incredibly exciting time to be working in healthcare. Healthcare has evolved massively in the last 19 months compared to the last 19 years. Current developments have forced the industry to evolve at an unprecedented pace and have dramatically accelerated digital health's adoption. With its pedigree in strategy and its complete suite of services, Wunderman Thompson Health has a unique offering which will help clients achieve their objectives in these dynamic times.”