Social Samosa set off a topical wave that brands are currently surfing on with creative posts, and a popular dialogue from a recent blockbuster movie has been revised with promotional elements.
'Isha mera button hai' you must have seen this dialogue in several memes and in a movie scene if you have watched the recently released Brahmāstra. The dialogue created quite a stir when Ranbir Kapoor recited it while realizing that (spoiler alert) Isha unlocks his powers. Staying close to the essence of this scene, brands give a promotional twist to this topical template.
Brands from various industries have participated in the trend, and brands are outlining the things and experiences that unlock their power. Traveling for online booking companies, best ride experiences for mobility service providers, entertainment for oTT platforms. This listicle pushes all buttons in the industry.
Here are the buttons that unlock brands' powers.
Social Samosa
Voot
Lay's India
Uber India
Parle G
7UP India
Mirinda India
Duroflex
Mountain Dew
Kurkure
Yuvaa
ColorsTV
ZEE5
Zee Zest
CarDekho
Sky Bags
HRX
EaseMyTrip
Niyo Solutions
Quaker India
Magic Pin
ACKO
CEAT Tyres
GOQii
Sting India
FloBiz
Baroda BNP Paribas MF
TalkCharge
Rooter Sports
Testbook
Furtados School of Music
Spenny
Notobuku
If we have missed out on any of your favorite topical posts, write to us at content@socialsamosa.com or let us know in the comments below.
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