Vibha Singh joins ET Medialabs, growth advertising and analytics company as Director to lead international expansion in Singapore and APAC.
After successfully setting up its office in Singapore recently, ET Medialabs, growth advertising and analytics company, announced the appointment of Vibha Singh to lead international expansion in the APAC region. She has been appointed as Director, APAC and will be responsible for chalking the success path for the company in the APAC region. The appointment reinforces the vision to strengthen its offering in the APAC market further and to expand in multiple markets across the world. In this role, Vibha will report to Raghav Kansal, Founder & CEO, ET Medialabs, and would be instrumental in driving the company's growth.
Vibha Singh has over 15+ years of corporate and entrepreneurial experience of setting up new profitable business units and vast knowledge of building profitable brands in the digital space. Over the last 2 years with the company, she has worked with several unicorns, established brands and hyper-growth startups to accelerate their digital growth journey across sectors. An alumna of IIT & MICA, she has successfully launched the dedicated App and Creative Vertical at ET Medialabs delivering 200%+ growth YoY.
Also Read: Brands join the Lionel & Cristiano moment; but are they violating copyright guidelines?
ET Medialabs has already received an overwhelming response from the South-East Asian market and has been successful in closing 3 APAC-based businesses so far, with many more in the pipeline.
Speaking on this new role, Vibha Singh said, "Taking an Indian homegrown brand internationally was always my dream. I am grateful and looking forward to this new and challenging opportunity to establish ET Medialabs in the international market.
She further added “We see a lot of demand internationally looking towards India and full stack Digital Growth agencies such as ET Medialabs based out of India. With over a decade of experience and the best talent in the industry, we are very confident to mark our name in APAC and the international market." The company has ambitious plans to expand to other markets such as US, Middle East & Europe in the future.
Commenting on the expansion and appointment, Raghav Kansal, CEO of ET Medialabs, said, “It is a moment of pride and through this entry, we intend to strengthen customer success and delivery in the Asian region. ET Medialabs has ambitious plans for Singapore and the APAC region, and our team is confident that we can add more momentum to brands and companies looking towards building traction through the medium of performance and growth marketing.”