Vivek Das joins Zoo Media’s FoxyMoron as CEO

FoxyMoron's CEO Vivek will be responsible for building an inclusive digital team capable of delivering outcomes-focused digital solutions to clients.

Zoo Media’s flagship, full-funnel creative and performance digital agency, FoxyMoron has appointed Vivek Das as its CEO. Vivek brings with him two decades of experience building digital businesses at scale. 

In this role, he will report to Pratik Gupta and Suveer Bajaj, founding partners of Zoo Media and FoxyMoron. 

FoxyMoron continues to focus on providing integrated solutions to brands across content, media, data and technology as an independent digital agency in the Indian market.

With this continued focus, Vivek’s role will be to build an inclusive and digital team capable of delivering outcomes-focused digital solutions to clients.

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He used to be the Vice President at Mindshare, the media agency in the WPP network and was responsible for driving digital transformation across network clients. Vivek has worn both business & strategy hats leading large clusters of clients across geographical markets and marquee brands such as Disney Star, PepsiCo, Ford India, Airtel, Hindustan Unilever, AMEX, Lufthansa, YUM Brands, The Muthoot Group & Apollo Tyres to name a few.

Pratik Gupta, Co-Founder of Zoo Media & FoxyMoron remarks on the appointment, “Having known Vivek professionally for a long time we’re delighted to finally have him amongst us. While his professional credentials speak for themselves, what drove us to him was the alignment of vision and values. Our vision of building a data obsessed and customer experience focussed agency will come to the fore under his leadership. His ability to build process focused, high performing teams makes me excited for the future of FoxyMoron.”
On his appointment, Vivek says, “I am thrilled to join Zoo Media & FoxyMoron at this inflection point in their journey. We’re structured to unlock exponential growth through digital transformation and the true integration of content, media, data & technology. FoxyMoron is integrated by design and we want to use this platform to elevate the impact on brands and their customers. I am excited to be leading a passionate, best in class team with high energy and the willingness to break the age-old advertising paradigm."