Revati will play a pivotal role in shaping and implementing the company’s marketing strategy in alignment with the company’s global marketing vision.
Randstad India, one of the organizations providing HR services, strengthens their management team with the appointment of Revathi Raghunath as the Chief Marketing Officer (CMO). Revathi brings with her two decades of experience in marketing and sales leadership, in line with Randstad’s goal of driving operational excellence and establishing their offerings for India’s vibrant employment landscape. Revathi will spearhead the planning and execution of the company’s integrated marketing efforts in India.
She will play a pivotal role in shaping and implementing the company’s marketing strategy in alignment with the company’s global marketing vision. Her responsibilities will include driving a harmonized Asia Pacific marketing strategy for Randstad India while ensuring strong local execution.
She will lead various teams, including Digital Marketing, Corporate Communications, Public Relations, Public Affairs, Research & Insights, Marketing Operations, and Market Intelligence. This strategic decision underscores Randstad's commitment to bolstering its marketing capabilities and optimizing its digital transformation journey at scale.
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Commenting on the appointment, Viswanath PS, MD & CEO, Randstad India said, “We are excited to appoint Revathi Raghunath as the Chief Marketing Officer of Randstad India. As we continue to strengthen our marketing capabilities and recognize it as a key business function, Revathi's rich and diverse experience will bring immense strategic importance to accelerate our digital presence, and effectively engage our talent and client communities across industry verticals. At Randstad, we are committed to increasing women's representation in leadership roles and we are confident that her expertise and vision will be an enabler in our growth journey as we strive to amplify our impact on the Indian employment market.”
Commenting on her new role, Revathi Raghunath, CMO, Randstad India said, “It is a privilege to join Randstad as it propels on its journey of becoming the most specialized and equitable talent company. I am excited about co-creating marketing programs that will resonate with this extraordinary ambition, while helping the client and talent communities achieve their true potential. I look forward to working alongside Randstad's stellar management team in India as well as its global leadership team to make significant contributions towards ensuring that talent meets the right opportunities, by leveraging digital transformation initiatives across all verticals of the marketing function.”
Revathi joins Randstad from Dealshare, a social commerce platform, where she served as a key leader responsible for the customer experience charter. She holds a PGDM from Amrita School of Business and has pursued professional certifications in Digital Marketing from Columbia Business School and Business Analytics from XLRI. She is an active volunteer with PadsSquad, focusing on menstrual hygiene awareness and access programs, supporting over one lakh women with their hygiene needs since the pandemic.