Quoraverse closes the curtains on Mumbai, gears up for Bengaluru

Quoraverse, a three-city conference designed for marketing professionals, strategic visionaries, and creative luminaries to delve into the art of engagement through Quora Ads, successfully wrapped up its second event on May 29th in Mumbai. This marks the second leg of its journey through three dynamic cities.

The event featured an exciting agenda, including interactive sessions, engaging discussions, and celebratory highlights, all curated to inspire and entertain attendees. Gurmit Singh, General Manager for APAC & MEA at Quora, India, kicked off the event with a Welcome Note, setting the stage for an enriching experience. Vinay Pandey, Chief Revenue Officer at Quora, followed with a keynote on "Marketing in the Age of AI."

Moving further, the event held various panel discussions covering topics, including how different sectors with diverse target audiences utilised Quora to explore innovative engagement strategies.

The conference delved into diverse topics through various panel discussions. The first panel, "Building Brand Loyalty in a Digital World," was moderated by Priyanka Foman, Business Head, West at Quora India, and Pushpanjal Baruah, Customer Success Manager at Quora India, with insights from Kaushik Chakraborty, Head of Marketing at Tata Capital, and Aparna Kulkarni, Director of Marketing at Natural Diamond Council.

Following the first panel, the event saw a special presentation by Access Life Foundation, where Kavita Shetty, General Manager - Program Development & Outreach, shared insights into their impactful work supporting children battling cancer.

The second panel, "The Evolution of Consumer Behaviour in the Digital Age," featured Nitin Patil, Business Head for Quora India, and Disha Thakkar, Client Partner at Quora India, as moderators. They were joined by Pragya Bijalwan, Chief Marketing Officer at Crompton Greaves Consumer Electricals Limited, Tanvi Sadekar, Digital Marketing Manager at De Beers Forevermark, and Pawan Gurnani, AVP, B2C Growth Marketing at DSP Mutual Fund.

Quoraverse further celebrated key achievements of brands that have excelled in their campaigns with honor rolls:

• Tata Capital

• Crompton

• Natural Diamond Council

• Forevermark

• State Bank of India

• ICICI Direct

• Yes Securities

• Kotak MF

• Life Insurance Corporation of India

• Nerolac

• Aditya Birla Capital

• Godrej Appliances

• DSP MF

• HDFC Life

• Spotify

• Kotak Securities

• ICICI Home Loan

• IDFC First Bank

• Universal Business School

• Mirrae Assets

• HSBC MF

• Ultratech

• Platinum Guild International

• Amazon Prime Video

Neha Chimbulkar, Head of Marketing for Quora APAC and EMEA, closed the event with a heartfelt thank you note, opening the floor for networking.

Having completed successful events in two cities out of the three-city conference, Quoraverse is now gearing up for its next stops in Bengaluru in the forthcoming days!