Iris appoints Dibyendu (Joy) Mishra as the Managing Director for the Indian market

Iris has appointed Dibyendu (Joy) Mishra as the Managing Director for the Indian market. With a career spanning over two decades, he brings industry expertise to his role at Iris. An industry veteran, Joy has been associated with prominent companies such as Google, PubMatic, Cheil Worldwide, Havas Worldwide, and Dentsu. His expansive portfolio encompasses a diverse range of sectors, including sportswear, FMCG, personal care, and automotive.   

As well as overseeing the agency’s client base, Joy will be working with Iris' global team as part of the network’s move to become more global in the way it innovates and creates for clients. While pushing the horizon for Iris India vision that focuses on tech-driven creativity to craft a 360-degree consumer journey for the brands. His expertise in managing P&L and business operations will serve as a crucial element for the growth of the agency. 

Headquartered in Gurgaon, Iris India operations resonate with a team of individuals who share a common passion generating transformative brand experiences. Hence, he aspires to cultivate it into a magnetic hub, attracting talents from around the world.

Joy’s journey has been marked by accolades and short listings, including the Cannes Lion Silver and the Abby Gold. He has handled brand marketing campaigns for clients such as adidas, GSK, Bata, McDonald's, Honda, ITC, Reckitt Benckiser, Panasonic, Honda, Goibibo, Shell, and Samsung.   

Iris Global CEO and Chair Ian Millner said, “Iris’ global realignment means deploying the best leaders in each region to amplify growth around the network, and in turn, activate that advantage for clients. With Joy we really do have the best of the best. Decades of experience with some of the biggest agencies in the world, combined with his passion for driving limitless creativity opens a real opportunity for our clients in India to get their work on the global stage”.  

Dibyendu (Joy) Mishra, expressed his gratitude on the appointment, saying, “I envision a dynamic business world where innovation and transformative strategies are the driving forces behind continuous growth. My mission is to empower organizations and clients to embrace change, foster collaboration, and champion visionary approaches that lead to sustainable success. Together, we'll create a future marked by empowered teams, innovative solutions, and a legacy of achievement.”