Taboola appoints Kanika Mittal as Country Manager

Taboola has appointed Kanika Mittal as the new Country Manager for Taboola India. She comes with over 19 years of experience spanning Digital, Tech, e-commerce, Retail, and Consumer Goods.

Assuming her new role as Country Head for Taboola India, Kanika Mittal will shoulder the responsibility for Indian operations, with a primary objective of propelling revenue growth and solidifying partnerships. Furthermore, Kanika will take a central role in expanding Taboola's publishing partnerships in India. Her responsibilities extend to elevating brand, reputation and culture with a focus on growth to contribute to the organization's overall success.

As the Former Country Head at Twitter, she was responsible for revenue growth, cultivating a high-performance culture, and fostering cross-functional collaboration. 

Kanika advocates for purpose-driven brands, founded D.E.A.R. Indiya, curated The Enchanted Festival of Stories, and authored "The Adventures of Sugi & the Banshee." She was actively involved in mentorship through organizations like the Marketing Society in India and the Vedica Scholars Program for Women.