Advertisment

generative AI in marketing

Unboxing the power of generative AI for festive marketing

In a fireside chat with Social Samosa's Hitesh Rajwani, Deepali Naair, Group CMO of the CK Birla Group, delved into the evolving role of generative AI in marketing and shared insights on how brands can leverage AI beyond just creative applications.

By Social Samosa

Sep 27, 2024 17:34 IST logo

3 Min read

Report

Indian brands lead the gen AI adoption race: Adobe report

By Social Samosa

Aug 22, 2024 16:18 IST logo

3 Min read

Report

Indian brands are yet to fully embrace generative AI: Adobe report

By Social Samosa

Nov 24, 2023 08:00 IST logo

3 Min read