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India Gate

How India Gate’s 360-degree campaign engaged South Indian consumers on the versatility of Basmati rice

This case study explores how India Gate used Influencer marketing, TVC ads, in-cinema advertising, and more marketing strategies to change the perspective of basmati rice in the South.

By Social Samosa

Nov 28, 2023 11:48 IST logo

6 Min read

Campaign Spot

India Gate promotes diverse use of Basmati Rice beyond Biryani, for Southern India

By Social Samosa

Jun 24, 2023 13:05 IST logo

2 Min read

Campaign Spot

India Gate Foods vows to preserve traditional art forms through NFT, enters Web 3.0

By Nikita Singhal

Oct 08, 2022 06:09 IST logo

3 Min read

Industry Updates

Snapchat launches India Gate Landmarker lens for Independence Day

By Social Samosa

Aug 13, 2021 02:43 IST logo

2 Min read

Industry Updates

Sociowash bags digital mandate for India Gate Health

By Social Samosa

Aug 03, 2021 04:49 IST logo

1 Min read

Campaign Spot

#EverySmileMatters: Britannia Good Day supports children born with cleft lip

By Social Samosa

Oct 08, 2018 08:28 IST logo

4 Min read

What Indians Instagram-med in 2016...

By Social Samosa

Dec 09, 2016 13:23 IST logo

10 Min read

Nexa creates a buzz around town for its Maruti S-Cross Limited Edition

By Social Samosa

Feb 25, 2016 13:58 IST logo

3 Min read