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Brands urge citizens to vote with polling day creatives

As the polling for the 2024 Lok Sabha Elections continued across cities in the country, brands shared creatives creating awareness and urging citizens to cast their vote.

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With the fifth phase of the 2024 general elections taking place across the country, the city of Mumbai witnessed a significant voter turnout on May 20, 2024, as people lined up to cast their votes. Being a crucial event for the nation’s future, brands aimed to drive awareness and urge the populace to cast their votes and fulfill their duties towards the country.

The internet witnessed brands being cognizant of the elections and their importance. Creatives featured catchy one-liners and creative imagery with some brands rolling out offers for people who’d cast their votes. People could invoke these offers by showcasing their inked-finger marked by the iconic voter ink.   

Here’s a list of creatives that urged people to exercise their democratic rights: 

Skybags

The Sleep Company

McDonald's India

Federal Bank

Amul

Fevikwik 

Rapido 

Cadbury Dairy Milk

Jeevansathi.com

Ola

Blinkit

Swiggy Dineout

Domino's India

Uber India

 

Brands creatives 2024 general elections inked-finger