Marking the arrival of the season of golden harvests, India gears up to celebrate Lohri, Pongal and Makar Sankranti.
These festive occasions, tied to the bountiful harvest, create a lively canvas for brands to join the celebration on social media. Picture vibrant rangolis, heartwarming messages, and brands joyously taking part in the digital festivities.
In this online playground, creativity takes centre stage as brands and followers not only celebrate the harvest of crops but also share moments of joy, traditions, and a strong sense of togetherness.
Reliance Jio celebrated different cultures and languages, while Swiggy Instamart and Uber India wished with memes. Brands like Cristos and Cadini shared warm wishes with a simple 'Happy Makar Sankranti' to their customers, other brands like So Good, Brita and Nutrilite Tata Play Binge featured their products in their wishes in a creative way.
Social Samosa takes a look at how brands celebrated the festival of kites with colourful creatives.
Reliance Jio
Prime Video India
It’s me and my kati Patang against the world today fr!#Lootera pic.twitter.com/5g4SU7aNEh
— Disney+ Hotstar (@DisneyPlusHS) January 15, 2024
McDonald's India
Here's to families that share meals. And the sky. Happy Makar Sankrant🪁to all of you.#McDonaldsIndia #McDonalds #ImLovinIt #Sankranti pic.twitter.com/HT2FywNQmT
— McDonald's India (@mcdonaldsindia) January 15, 2024
Paper Boat
Swiggy Instamart
Zomato
Disney+ Hotstar
POV: Mom made Pongal Today pic.twitter.com/6r1dHHveI2
— Disney+ Hotstar (@DisneyPlusHS) January 15, 2024
boAt
Uber India
Fevikwik
Bumble India
Mumbai Police
BRITA India
Amul
Myntra
So Good
Nutralite
Tata Play
Tata Play Binge
Cristos
Parle G
McDonald's India
Zepto
Myntra
Did you come across any interesting brand creatives celebrating the occasion of Makar Sankranti, Lohri and Pongal? If yes, then share it with us at team@socialsamosa.com or post it in the comments section below.