If statistics are to be believed, brands make $6.50 for every $1 spent on influencer outreach. Quality engagement and native content make influencer marketing the right fit for new age marketing. As brands gear up to bank on this trend, we list down top tools for great influencer outreach campaigns.
This tool enables brands in leveraging the power of word of mouth on social through blogs, social media platforms and high ranking publishers.
The influencer marketing platform that helps marketers connect to bloggers according to the nature of the brand and the campaign.
This tool presents brands with right set of data points to pick the most engaging influencers and micro celebrities.
BlogAdda is a blog directory that empowers marketers and bloggers to connect with each other. You can discover popular Indian blogs, interact with them and read about them through articles and interviews.
A network of Indian bloggers, IndiBlogger allows a directory search of bloggers through demographics such as city, beat and more.
Fromote empowers influencers to en-cash their social media popularity while brands can advertise to promote their brand organically through the platform.
Tango by Terareach allows brands to deploy influencer outreach campaigns through registered influencers on the platform. Marketers can also monitor their campaign through this tool.
This platform helps marketers pick influencers in line with the brand’s objective. Brands can further push their content through these influencers and track its reach.
To understand the concept of influencer marketing better, participate in #SamosaChat on ‘State of Influencer Marketing in India’ on Wednesday, November 18.