6 Twitter tools to make a social media managers' life easy

Twitter tools that have proved to be beneficial time and again by making various aspects of Twitter marketing simple and hassle free.

Twitter marketing involves a little bit of everything – garnering new followers, engaging with existing followers, managing conversations and the subsequent sentiment, following real time trends and all in all, being on top of the Twitterverse to stay ahead of the game.

To make your life just a bit easier there are Twitter tools – but the sheer number of tools out there can leave one confused. The best way to go around it would be to list down your needs and then compare the offerings of various tools to find the best match. Once you have a handy shortlist, take a couple of trials.

Here are some of the Twitter tools that have made their benefits known time and again, also having being listed in all major Twitter tools list out there.

Tweepi

Who doesn't want a huge follower base? But what is the point of having 500 followers with only 50 loyal ones? Tweepi helps you to target people those who would be interested in your brand niche and share similar interests. This tool can be used to improve connections and identify fake accounts with a better focus on users who are relevant to your brands. 

Buffer

Buffer is a software application for web and mobile, designed to manage accounts in social networks, by providing the means for a user to schedule posts to Twitter, Facebook and LinkedIn. It allows to queue up your and will post them automatically on the scheduled time. You can also check up on the data around your brand activity.

 UnTweep

UnTweep is one of the most effective tools to find out the inactive users. It allows you to check for users who haven’t tweeted for the last 30, 60 or 90 days. Once you find users who haven’t updated for a long time, you can take the required measures.

Also Read: 3 successful Twitter followers campaign case studies by brands

Audiense

Earlier known as Social Bro, Audiense is a Twitter analytics tool that lets you access community analytics, manage social campaigns, and listen in on social conversations.  An overall Twitter management tool, Audiense is handy for day to day posting and analytics.

RiteTag

Hashtags are the lifeline of surviving on Twitter – but overdoing hashtags or using the irrelevant ones prove to be a complete turnoff. RiteTag rates the hashtags you’re planning to use for a given post in relevance to the topic, helping you pick the right ones.

Tweetdeck

Tweetdeck is a social media dashboard application for management of Twitter accounts. The tools allows you to engage, monitor and schedule tweets for multiple accounts from a single customizable dashboard. It is one of the very useful tools for marketers to track relevant conversations.

 Storify

All major content have articles based on tweets collated to narrate one story or convey the audience sentiment. Storify enables to pull out multiple tweets and collate a story without any hassle.