Agency Feature: Digital Nawab

Who are we?

We are Digital Nawab – Crown Your Business, A simple question to you what clicks to your mind when you hear the word Nawab ( Lucknowi Ho) XD..!! Yes, as per the name we also crown business which gets along with our services.

Let’s Talk About our History?

Digital Nawab founded by Sharad, Ujjwal, Prashant in the year January 2018. The three of them graduated in the year 2016 in electrical engineering together.

Sharad & Prashant pursued Digital Marketing and Ujjwal was a marketing executive in JustDial.

After switching various jobs, all three were settled but hungry for more.

Ujjwal Porwal ( As a Node Leader ) Google Adwords Project

Sharad Verma (A Digital Marketing Trainer at Creative School of Digital Marketing)

Prashant Chauhan ( Social Media Marketer at Sharda University, Noida)

In Nov 2017, we 3 had confidence that now doing the job is not our piece of cake, we planned to start a Creative Digital Marketing Agency, so things started building up, but yes there were so many questions that needed to be answered like

•    Name of the Company?

•    In which city to set up our office? Noida or Lucknow

•    Will our parents support?

•    The Big Decision – Resignation from Settled Job

Let me answer these.

• The name sounds fascinating lookout for the answer below in the next question.
• Yes Noida & Lucknow were the two places that were in mind, but as mentioned above Ujjwal was in Lucknow and had the right client zone then decided to open our office in Lucknow
• Yes, it was difficult for each of us to make our parents understand that leaving a settled job and starting our own. But they were confident about their son’s so supported throughout.
• Yes, taking this decision was very tough but trust in each other and vision to make Digital Nawab a brand in Lucknow made this decision easier. So we all left the job in Dec 2017.

Also Read: Agency Feature: Savisha Marketing

Our Team

We started with three people now we have 12 employees. You can find more on our team page.

What's in the name?

It's all about branding and image and SMM agencies are all about that. Reasoning behind choosing your agency name?

Yes, choosing a name is the first thing usually all do when planning any business. Similarly, we started running our mind horses to think of a creative name. We started with few names though they are ubiquitous we need something that people will always remember, then thought of the uniqueness of the city where we are opening our business, i.e., Lucknow ~ The City of Nawabs.

This made us click why don’t we use this name Digital Nawab with the tagline Crown Your Business.

What we do?

So, Digital Nawab is one of the topmost digital marketing agencies in Lucknow. This is known for its valuable and creative work in the respective field. Digital Nawab is a creative marketing agency which beliefs in giving the appropriate solutions and exact answers to their end clients.

The mission of the company is to provide innovative and effective integrated brand marketing and public relations solutions which help our clients grow their businesses and realize their marketing goals.

Services:-

1. Search Engine Optimization (SEO)
2. Social Media Marketing (SMM)
3. PPC Services
4. Web Development & Designing
5. Graphics Designing
6. Online Reputation Management (ORM)
7. Workshops and Learnings
8. Software Development

Why we do it?

Being as a founder, we started this with a thought in mind that how many business owners are suffering these days to generate business, getting prominent leads or reaching out to end users

With no right such agency in the city we planned to enter with excellent skills and to help those businesses who have suffered from wrong marketing techniques and to deliver the most productive way to generate business.

With this vision, we have many renowned clients of Lucknow namely: Bhaavya Kapur (bhaavyakapur.com), Lakme Salon, Mk Caterers (mkcaterers.com) and many more..!!

How we evolve?

Yes, rightly said industry is growing every day, In digital medium every day something new comes up.

Talking about Facebook, Instagram & Google Ads, we see updates every month so to be in trend or to stay always updated we prefer to read latest blogs, follow some great digital marketing influencers or gurus, as learning and staying updated in this digital era is a never-ending process.

Social responsibility in social media

Now that everything is so transparent and all the concerned parties are exposed to all the information, how does one handle the social responsibility aspect from an agency point of view?

“Delivering Genuinity & Quality”

Being as an agency, when we do social media marketing for our clients one thing which we take care responsibility is the take care of their data generated via marketing, responsibility includes No sharing of data of one client to another.  

Our ethics is not to breach data, sharing personal info, buying paid likes /followers, etc. As these are the most imp. Things to take care in social media

Need of the hour

Social networking laws are not properly drafted yet. Things we consider that need to be taken care of from our experience.

It’s is true that people are now a day’s getting used to digital platforms, but still, there is a maximum percentage of users who is still unaware of their basic rights.

As an agency, we always update our client to the maximum knowledge of their rights in the digital world, so that they trust this medium and doesn’t ever feel cheated.  So some general suggestions being as a creative agency we deliver

• A person must not share any OTP without being known why it has been generated
• Do not share the password to an unknown person.
• Do not share bank/personal details over social media to an unknown person
• Always Logout your system if using something password protected.
•  Stay Updated – Be Careful.

Also Read:Agency Feature: Thanks Creation 9

We learned the hard way

View points and tips you would like to share.

Pro Tip: Being in a Service Industry, thing that will always make you successful are:

1. No False Commitments  to any client
2. After Sale Service will always make you a winner
3. Build Trust to Build Your Business.

Did we just share that?

Funny SMM incidents or amusing experiences with clients (without naming them if you’d prefer)

This Incident made us laugh and amused, we got a call for website development, and the person said we want you to create my digital marketing service related website. Firstly, we thought what, a person who is delivering these services needs a website from the competitor. Still, we thought it happens, it’s not mandatory every marketing agency know how to develop a website.

They work with us

It gives us immense pleasure to have partnered with renowned brands across diverse industries, including:

• Bhaavya Kapur Makeup Studio
• Lakme Salon
• MK Cateres
• Seth MR Jaipuria School Bansal Campus
• DAF Modular Kitchen
• Pranu Electrico
• The Raw Company

More on : Our Client Page

Industry as we foresee

Overview on the Indian Social Media industry in the coming years.

As the day passes by people in India are getting more & more digital accessing internet at cheap rates has made more users to access social media platforms.

In coming years as the technology advents, the coming of virtual reality & augmented reality will make this industry more exciting. So social media and usage of it in a good sense will always make the user get attached to it and with respect to business owners, this will be one of the significant sources of generating quality business.

A day without Internet

Being connected now is like breathing. What would a day without Internet be like?

It will be like “A drug addict during rehab”  XD