Here’s to another week of some impressive work from brands and agencies all over the world. Check out some of the social media campaigns that were rolled out this week.
Social Samosa’s weekly digital marketing and social media campaigns roundup this week features Duct Tape Banana brand posts, an overview of Ranveer Singh campaigns and more.
LazyPay meets Sacred Games in new quirky campaign
Adding pop culture references in their brand communication, LazyPay has launched a new campaign, LazyPay Hai Toh Life Sorted Hai. Read more here.
Ranveer Singh – A brand ambassador for all age groups?
Famous for his flamboyant whimsicality, Ranveer is Bollywood’s powerhouse endorser. Here’s a glance at Ranveer Singh campaigns. Read more here.
Parcel: Did HarperCollins take a risk with an 8-minute ad film?
HarperCollins India put forth an 8-minute long digital film, Parcel, to promote its crime genre offerings, Social Samosa explores if it were gripping enough. Read more here.
Brand Saga: Vodafone India Part 3 – Going digital…
The third and final part of Vodafone Saga explores how the brand adapted itself to the digital medium with marketing IPs. A look at the Vodafone Digital Strategy. Read more here.
Duct Tape Banana brand posts ‘stick’ to the trend
Duct Tape Banana brand posts tape creativity and go bananas around the viral and absurd artwork. Read more here.
Shivani Shivaji Roy leads Mardaani 2 marketing strategy too
Marking her return with the hard-hitting action-thriller post-pregnancy, Rani Mukerji is all set to reprise her role as Shivani Shivaji Roy. A look at how Mardaani 2 marketing strategy reflects this feat. Read more here.