With the country celebrating 72 years of being a Republic, brands roll out campaigns and creatives to talk about equality, democratic rights and patriotism.
As India marks its 72nd Republic Day, people gear up to see the parade, albeit less grand than the ones before, on their television screens. With the country still fighting a pandemic, the nation remains united in spirit by celebrating this historic day with curtailed public gatherings. To commemorate Republic Day 2021, several brands have put up thoughtful campaigns, focusing on the essence of patriotism and pride.
While Parle's advertisement pays tribute to the nation and highlights the "Made in India" factor, MTV's spot focuses on the importance of knowing your democratic rights.
United Colors of Benetton released a powerful campaign with the message of unity, social harmony, and peace. The campaign film by the brand sparks an emotion of hope and optimism within the audience.
LG's #KarSalaam campaign salutes the soldiers of India and also pledges to support the Armed Forces by contributing funds as part of their campaign initiative.
Here's a look at Republic Day campaigns of 2021.
Parle
LG India
MTV India
Also Read: Bharti AXA Life launches ‘Weather it like army’ initiative to celebrate Army Day
United Colors of Benetton India
Godrej Group
MakeMyTrip
Jaquar
Dabur Hajmola
Voltas
ICICI Lombard
Gatsby India
Plumber Bathware
BookMyShow
Pepsi India
McDonald's India
Paper Boat
Dunzo
Swiggy India
Paytm
IndiGo
Fevikwik
Mirchi
Oral-B
Asian Paints
Tell us about your favourite Republic Day campaigns and creatives 2021 in the comments below or write to us on content@socialsamosa.com.