Valentine’s Day campaigns 2021 see brands going all out to spread love in a world of turmoil and uncertainty.
It’s that time of the year again, love is in the air and people and brands alike are all to celebrate the day. From digital campaigns to AR experiences, brands have covered all areas while focusing on the aspect of romance, creating Valentine's Day campaigns 2021, focussed on the message of love and positivity.
While Kit Kat launched special packs with a range of quirky, fun messages under the campaign called Love Break, NESCAFÉ rolled out packs that offer an augmented reality experience.
A number of brands looped in celebrities for their campaigns. Oyo's Valentine's Day campaign featured Neena Gupta and Swanand Kirkire and focused on Long-term relationships. SKINN by Titan roped in celebrity couple Rajkummar Rao and Patralekha for a campaign which is based on the insight that people struggle to find words to their feelings and emotions.
Nykaa released a short film, #AddToHeart with film and web series actress Shreya Dhanwanthary. The film unravels 5 heart-warming love stories that meet in the most surprising ways.
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