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Phygital

Achieving festive success with experiential marketing in a digital world

Amyn Ghadiali emphasises the need for experiential marketing during festive season to help brands cut through digital clutter, create emotional connections, and amplify reach through immersive, shareable experiences.

By Social Samosa

Oct 01, 2024 11:45 IST logo

3 Min read

Case Study: When Swiggy Instamart delivered keys in Bengaluru to Godrej Properties' Greenverse

By Social Samosa

Sep 30, 2024 13:08 IST logo

4 Min read

Interviews

Experiential Marketing came back with vengeance after COVID-19: Prerna Uppal

By Sneha Medda

Jan 24, 2023 10:45 IST logo

5 Min read