Advertisment

TAM

FI Report

32% of TV ads feature celebrities, 75% dominated by film stars: TAM report

The most visible celebrities during Jan-Jun 2024 were Akshay Kumar and Shahrukh Khan, who each maintained an average of 22 hours and 20 hours of daily ad visibility on television, respectively. Amitabh Bachchan followed with 16 hours per day.

By Social Samosa
Oct 03, 2024 18:22 IST 3 Min read
Print ad space Report
Print ad space saw an increase of 5% in H1 2024 compared to 2023: TAM report
By Social Samosa
Sep 20, 2024 19:51 IST 2 Min read
radio Report
Gujarat leads with a 20% share of radio ad volumes: TAM AdEx report
By Social Samosa
Sep 11, 2024 19:10 IST 4 Min read
dd Report
GEC Ad volumes dips by 6% in H1 2024: TAM AdEx report
By Social Samosa
Aug 23, 2024 18:54 IST 3 Min read
TV ad volumes Report
TV ad volumes fall by 3% in H1 2024: Report
By Social Samosa
Aug 02, 2024 18:59 IST 2 Min read
FI 15 (1) Report
Gujarat leads Radio ad space with 19% share in Jan-Mar’24: TAM Report
By Social Samosa
Jul 09, 2024 18:02 IST 1 Min read
Print ad space Report
Services sector leads Print ad space with 16% share in Jan-Mar’24: TAM report
By Social Samosa
Jun 28, 2024 17:57 IST 1 Min read
FI 4040 Industry Updates
MRSI unveils new additions to its managing committee
By Social Samosa
Jun 28, 2024 12:32 IST 2 Min read
TAM GEC Report
HUL dominated GEC advertising in 2023: TAM report
By Social Samosa
Feb 09, 2024 16:13 IST 1 Min read
TAM report Report
Regional channels had 75% share of ad volumes in News genre in 2023: TAM report
By Social Samosa
Jan 31, 2024 19:13 IST 1 Min read
1 2 ... Next