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Valentine's Day Campaigns spreading love in the air with their creative campaigns

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Paawan Sunam
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Valentine's Day campaigns

Valentine's Day campaigns 2019 are making love with social media feeds and promoting their products with tenderness.

You may have found love in a hopeless place, these brands are portraying love with creatives that are here to create a space in your heart with products that you'd embrace.

Uber took a social turn by coming up with a petition #LoveMovesForward to get the Pride heart Emoji following the decriminalization of Section 377 in India. With the decriminalization many other brands too portrayed love in new forms, what was previously considered taboo.

Most brands portrayed their products in the form of gifts, as this season is all about giving. Few have also come up with customized merchandises subjecting love and valentines.

Also Read: 7 times brands gave us lessons on love

Jewelry, clothing, confectionaries are the most stereotyped gifts. People now a days want to spend on a gift that would be more relatable for their partners. Also, people are confused with the thought of what should be the gift, so adverts could also help clear confusions if products are portrayed well.

These campaigns can also be used as references to shape your Valentine's Day campaign.

Check out these campaigns by Zivame, KFC, Durex, Uber, Fastrack and more.

Timex India

Sennheiser India

Chocos Fills

https://www.facebook.com/ChocosFills/videos/1809234379182129/

Huawei Mobile

https://www.facebook.com/HuaweimobileIN/videos/362051391297262/?v=362051391297262

Dabur Honey

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Life is sweet, made sweeter with honey. Here's a Strawberry Almond Roulade with a Burnt Honey Mascarpone to make things even sweeter! Thank you @dabur.honey for the beautifully crafted goodie 'box of love' & sweet note. Much appreciated! I loved creating this special roulade with the honey for today #ToMyBeeLoved Honey has been a part of my growing up years, that mandatory spoon of honey winter through that we were chased with. A bad throat meant honey, a medicine that didn't go down also meant honey. Cut to now, I use a load of honey at home. That weekly batch of granola loves a dose of honey. Layering the granola parfait too every morning with Greek yogurt & berries begs for another pretty golden drizzle. The Anzac cookies are the result of another favourite recipe that uses honey. This roulade also turned out great, the burnt honey mascarpone adding special flavour. If you don't have time to make the burnt honey, you can always use the honey as is, adjusted to taste. Recipe Serves 6-8 Swiss roll 3 egg whites 2 egg yolks 1/4 cup sugar 1/2 vanilla bean scraped Few drops almond extract 1/2 cup plain flour 1/2 tsp baking powder Pinch salt 2 tbsp milk 1 tbsp oil Method Preheat oven to 180C. Line a swiss roll tray with baking parchment. Beat whites, sugar, almond extract and vanilla bean to stiff peaks. Fold in yolks to mix, then beat in on low. Sift over flour, baking powder and salt. Fold in gently making sure you don't lose volume. Mix together the oil and milk in a small bowl, then whisking in 2 tbsp of the batter. Now fold this oil milk mix into the remaining batter. Spread on Swiss roll tin. Tap sharply once to release bubbles. Bake for 20 minutes. Sprinkle over icing sugar. Flip upside down on a kitchen towel and gently peel paper off. Cover with parchment and roll along long side with kitchen towel. Cool until ready to fill. Spread a layer of ganache over the roll, followed by a layer of burnt honey mascarpone. Scatter over chopped strawberries {reserve 1-2 for garnish} Roll gently and firmly. Place on serving platter with fold underneath. (Recipe continued in comments)

A post shared by Deeba Rajpal (@passionateaboutbaking) on

MG Motor India

https://www.facebook.com/MGMotorIN/videos/312133396173443/

Realme

https://www.facebook.com/realmemobiles/photos/a.183903745663948/322444378476550/?type=3&theater

G-Shock

Radio Mirchi

https://www.facebook.com/RadioMirchi/videos/421109158627141/

Pepsi

Mumbai Metro

The Finapolis

https://www.facebook.com/TheFinapolis/photos/a.698185516864303/2585786478104188/?type=3&theater

reliancesmartmoney.com

https://www.facebook.com/RSmartMoney/photos/pcb.2191904880855732/2191904710855749/?type=3&theater

Red Chillies Entertainment

madoverdonuts

Sunfeast Dark Fantasy

https://www.facebook.com/DarkFantasySunfeast/videos/292102651480665/?sfns=mo

Bingo!

https://www.facebook.com/BingoSnacks/photos/a.382923809469/10157143283994470/?type=3&theater

Mother Dairy IceCreams

Tata Motors(Nexon)

Axis Mutual Fund

https://www.facebook.com/AxisMutualFund/videos/964293127101716/?v=964293127101716

Spykar

Bigbasket

Zivame

Also Read : Borosil celebrates #FirstValentine since the decriminalization of Section 377

KFC

Durex

Kalyan Jewellers

Hide & Seek

Parle Products

MNX

Fastrack

Uber India

Sweet Dreams India

Awfis

Borosil

Royal Enfield

 

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