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Interview

1 Industry Updates

Ipsos launches a video research platform

The platform allows clients to schedule video interactions for depth interviews, immersions, shop along, product research and home audits of consumers with their selection of target group, age group and gender, in a DIY format.

By Social Samosa
Sep 25, 2024 16:37 IST 2 Min read
Vineet Bajpai Interviews
Contextual & targeted messaging-based approaches are showing better results: Vineet Bajpai
By Sneha Medda
Dec 12, 2022 12:42 IST 4 Min read
Unmisha Bhatt Interviews
Many industries have seemed to shrink their marketing budgets for fear of inflation: Unmisha Bhatt
By Sneha Medda
Dec 02, 2022 12:40 IST 5 Min read
Sapna Desai Interviews
For marketing efforts to positively influence decision-making, establish trust & simplify choices: Sapna Desai
By Pranali Tawte
Nov 30, 2022 08:26 IST 9 Min read
Ajay Gupte Interviews
Making the buck work harder in terms of consumer targeting will help during inflation: Ajay Gupte
By Saloni Surti
Nov 09, 2022 10:22 IST 9 Min read
Shoppers Stop Diwali ad Samosa Snippets
Shoppers Stop’s Shwetal Basu shares insights behind Diwali campaign
By Karuna Sharma
Oct 20, 2022 12:13 IST 3 Min read
Mars Wrigley Interviews
Varun Kandhari on driving conversations around different products under the Mars Wrigley umbrella
By Pranali Tawte
Oct 10, 2022 08:42 IST 6 Min read
Andre Borges Interviews
Don't get married to your content: Andre Borges
By Pranali Tawte
Sep 14, 2022 10:29 IST 9 Min read
Sneha Beriwal Interviews
Brand health & organic search should be the centre of attention for marketers: Sneha Beriwal
By Pranali Tawte
Sep 08, 2022 11:29 IST 3 Min read
Karthik Nagarajan Agency Thought Leaders
The moment brands stop looking at Metaverse as a gimmick they will be able to leverage it: Karthik Nagarajan
By Pranali Tawte
Sep 05, 2022 11:45 IST 8 Min read
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